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Marketing Expert
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About the Role
Mercor is partnering with a leading AI research organization to engage experienced marketing professionals for a project focused on evaluating how well AI systems perform real-world marketing work. Rather than producing deliverables yourself, you will define what excellent work looks like: designing task-specific grading criteria and scoring completed work samples with rigorous, well-reasoned written justifications. Design precise, task-specific grading criteria for real-world marketing deliverables (creative briefs, campaign concepts and decks
What You'll Do
- Design precise, task-specific grading criteria for real-world marketing deliverables (creative briefs, campaign concepts and decks, brand positioning and messaging frameworks, ad copy and scripts, integrated campaign plans, client-ready presentations)
- Score AI-generated and human work samples against those criteria, with detailed written justifications for every score
- Apply consistent, evidence-based judgment so that scores are reproducible and defensible
- Incorporate structured feedback from senior reviewers and iterate quickly on your work
You're a Good Fit If You
- 5+ years of professional experience in marketing or advertising
- Background as a creative director, account lead, or brand strategist at top-tier global creative agencies, or in senior brand marketing roles at leading consumer companies
- Deep fluency in the day-to-day craft: writing and evaluating creative briefs, campaign development across channels, brand positioning and messaging, and judging creative work against a brief and a business objective
- Exceptionally strong written communication, with the ability to explain exactly why a piece of work does or does not meet the bar
Role Highlights
Pay & Payout
Independent contractor engagement, fully remote. Mercor pays weekly via Stripe or Wise.
Common Questions
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